When is Amazon Prime Day and why it is Important to Shoppers

Here’s everything you’ve ever wanted to know about Amazon Prime Day in a few minutes or less. Amazon Prime Day arrives every July and shares some of the most impressive discounts the international eCommerce giant has to offer. The vast majority of these discounts cut anywhere from 10% to 25% off.


The concept behind Amazon Prime Day 2018 is for it to be the summer season’s biggest shopping day. Consider it a marketing ploy meant to drive sales at a time when eCommerce sales are traditionally low. In terms of bargain hunting, Canadians may not necessarily see June as the time to buy. In response, Amazon Prime Day is meant to bring in new and returning customers to claim limited-time offers that are being marketed and positioned as ‘Black Friday-esque’.


Amazon Prime Day is a relatively new concept, having only really been established in the last few years. In this time, Prime Day has also received much criticism for discounts, deals, and promotions that have not cut deep enough. In fact, there have been multiple studies analyzing Amazon discounts on Prime Day that have shown the discounts to be no better than what the popular eCommerce site offers on a regular day. Even so, many consumers from around the world end up clicking on their respective Amazon links to save on everything from trendy technology to home entertainment accessories.


Another drawback to Amazon Prime Day is that it is only available exclusively to Amazon Prime members. That means that one has to sign up for the eCommerce site’s Prime membership prior to Prime Day.


For Canadians seeking discounts, deals, and promotions on Amazon Prime Day, instead of shopping with Amazon, consider PrimeCables instead. PrimeCables’ Prime Day has discounts anywhere from 25% off to 70% off select items in our catalogue. Popular product categories include cables, adapters, mounts, sit-stands, network solutions, electronics, home entertainment systems, home theater accessories, smart home accessories, and more. When you buy from PrimeCables, receive fast, free shipping to anywhere in Canada on orders above $49, in addition to free returns and a 1-year product guarantee on anything you buy in the PrimeCables eCommerce store.


As a Canadian company made by Canadians for Canadians, we pride ourselves on being a more Canadian-friendly version of Amazon. Unlike Amazon’s Prime Day, you don’t need an account with us and you won’t need to jump through any hoops to get fast, high quality shipping right to your front door. This Prime Day, instead of investing your money outside of the country, shop with PrimeCables for hundreds of products on discount, available exclusively Canada-wide.

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